CUNNINGstunts- J Lo's Butt on the Moon?
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As I was searching for cool PR stunts, I came across CunningWorks, an agency that uses non-traditional marketing and PR methods. They've done some really cool and fun stunts in and around London. One of their stunts involved projecting a picture of J.Lo's backside onto the moon along with a "FHM" caption. The picture was discovered by an amateur astrology photographer who noticed the unusual dot on the moon. This stunt was done as a trial run to promote FHM's 100 Sexiest 2003. Another fun PR stunt they did was for Brannigan's Bar. On the night that TigerTiger, a rival bar, was set to open, CunningStunts projected the following message on the side of TigerTiger: "WOULDN'T YOU RATHER BE AT BRANNIGAN'S?" Then Brannigan's offered free rickshaw rides back to their bar. For more go to: www.cunningwork.com.
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